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Our nostalgic Secret Santa Christmas catalogue

Photo of Elijah Cruz against blank wall
Elijah Cruz - Digital Communications Officer
Tuesday 26 November 2024
Magical Childhood Superstore catalogue image

We have made our own Christmas catalogue this year to show why vulnerable children in the UK need a Secret Santa like you.

Remember the days of Christmas catalogues? Flipping through the pages, circling your favourite toys and making your wish list. It was part of the magic of Christmas. But for vulnerable children in the UK, wishing for a gift from Santa has a very different meaning to what many of us can remember from our childhoods.

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Your virtual gift could help a vulnerable child feel the magic of Christmas

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What is in our Christmas catalogue?

The catalogue is a journey through the decades, beginning with classic toys you would typically see in Christmas catalogues from the 80s and 90s. Think Tamagotchi, Bratz dolls, Power Rangers figures and many others.

Each page of the catalogue is a reminder of the joy these toys could bring, until we reach the final page, 2024.

On the final pages, there are no toys, just picture of items any child in the UK should have. Things like blankets, warm clothes and food – the kind of things that most children would take for granted at Christmas, but for some are out of reach.

Gifts you could give from our Christmas catalogue

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Christmas present

You could provide a vulnerable child with a Christmas present. Because for some children, this Christmas will be like any other day. They’ll wake up to no lights, no tree and no presents. You could help change this.

Christmas Present

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Meals and snacks

You could pay for food for a child for a week, including a hot meal every evening. For vulnerable children, Christmas is anything but magical. No festive food - maybe no food at all. You could help change this.

Meals and snacks

Warm Winter Clothes

Warm winter clothes

You could provide winter clothes and bedding to keep a child warm. For vulnerable children, their first memories of Christmas could be going to bed hungry, being too cold to sleep and losing all hope when Santa doesn’t come.  You could change this.

Warm winter clothes

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A bed and a warm duvet

You could provide a child with their own bed and a warm duvet. They'll know Santa has remembered them - but they won't know that Santa is you.

A bed and a warm duvet